Unified commerce is rapidly becoming the new standard for how retailers, B2B sellers, and service-oriented businesses operate and grow in a digital-first economy. While omnichannel strategies have long promised seamless shopping experiences, they often fall short behind the scenes. Unified commerce is a step beyond omnichannel—it’s the complete integration of all customer-facing and operational systems…

I started dabbling with e-commerce in the fairly early days (2004) and have participated in the various waves of innovation as the industry has grown. This article serves as a look back and a look forward, exploring the evolution of e-commerce over the years, looking at the key milestones, the innovations that have driven change,…

As e-commerce continues to evolve, online shoppers have become more discerning in their expectations of websites. With the growing number of online stores and digital shopping experiences, the features that attract and retain customers are more important than ever. In 2025, it’s no longer just about having a functional website—shoppers are looking for seamless, personalized,…

Migrating to Shopify can be a significant decision for an e-commerce business, and many factors must be evaluated before taking the plunge. Whether you’re currently using another platform or just considering switching, here are 10 key reasons businesses should consider migrating to Shopify. 1. User-Friendly Interface One of the primary reasons businesses migrate to Shopify…

Sustainability has increasingly become a major focus in various industries, and e-commerce is no exception. With the rapid growth of online shopping, consumers are more concerned than ever about the environmental impact of their purchases. The carbon footprint of e-commerce, from packaging waste to emissions from shipping, has raised alarms across the globe. However, as…

The rapid expansion of e-commerce has brought tremendous opportunities for businesses and consumers alike. However, it has also created new avenues for fraud. With millions of transactions occurring online every day, fraudsters are increasingly targeting vulnerable e-commerce platforms, posing serious threats to both retailers and their customers. E-commerce fraud can result in significant financial losses,…

In 2025, businesses face increasing competition for online attention. As a result, simply attracting visitors to a website is no longer enough. The focus has shifted to converting those visitors into loyal customers. With new tools, strategies, and consumer behaviors shaping the digital landscape, brands must leverage a combination of personalized experiences, seamless user interfaces,…

E-commerce is a thriving industry that shows no signs of slowing down. With businesses constantly seeking new ways to meet consumer needs, certain product categories are beginning to emerge as underserved or niche opportunities.

E-commerce has transformed how we shop, sell, and interact with businesses. In just two decades, it has evolved from a niche convenience to a dominant force reshaping global commerce. This article delves into how e-commerce has grown, the technologies that powered its rise, and the milestones that define its journey.

Shopify’s journey as a leader in e-commerce has not been limited to online sales. Its Point of Sale (POS) system has seen dramatic enhancements over the years, designed to support brick-and-mortar stores in providing seamless, omnichannel customer experiences.